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Posted by Eyes of Lady Wimbledon | 1 December 2020 | Food & Drink

Why not celebrate this Winter Season from the comfort of your own sofa with delicious homemade cocktails – for half the calories and with half of the headache afterwards

Setting out to reinvent the classic spritz, Wilfred’s is a brand new non-alcoholic British aperitif that uses naturally bittersweet ingredients to conjure all the crisp, citrussy and refreshing flavours of a spritz, without any alcohol. Designed to be served simply with tonic water, this alcohol-free aperitif is made from a blend of zesty bitter orange, herbal notes of rosemary, rhubarb and just a hint of clove. 

With Christmas Markets going virtual and Office Christmas parties being cancelled – we’re set to be at home indoors a lot more than usual this Winter season – so we’ve got some of Wilfred’s delicious cocktail recipes that are perfect for all friends and family to enjoy at home:

Mulled Wine

 

Fred’s Lime Sour

 

Cheeky Wilfred’s Spritz

 

Sec Martini

 

Zero Proof Negroni

 

Ginger London Mule

 

Wilfred’s Signature Non-Alcoholic Spritz

 

The Story

Originally created in his kitchen in Wimbledon, Wilfred’s was founded by engineer and inventor Chris Wilfred Hughes, who having spent time living in both Japan and Argentina, became enraptured by an array of interesting new ingredients and tastes. His fascination for flavour made its way into his bar at home, where he regularly whips up homemade liqueurs, flavoured teas and great tasting cocktails. His journey eventually led him back to flavours he associated most with his childhood – freshly picked rosemary from his mother’s garden, and the bitter oranges in his father’s homemade marmalade. After two years and over 100 unique recipes and flavour combinations later, Chris developed Wilfred’s, the perfect non-alcoholic aperitif. 

The final recipe celebrates the distinctive bittersweet flavour which aperitifs have become known and loved for. Wilfred’s reimagines this complex taste with three key ingredients, combining bitter oranges, herbaceous rosemary and sharp but subtle rhubarb. Touted as a truly British Spritz, the drink has strong family ties in both the recipe and the brand which is lovingly named after Chris’s great-grandfather Wilfred, a name passed down to Chris also. 

As consumers become increasingly uninspired by overly sweetened and sugary alcohol-free options, Wilfred’s provides a refreshing alternative, free from artificial flavours, sweeteners and colours.  Containing just 21 calories per 50ml serving, Wilfred’s offers a naturally healthier alternative to other spritz options currently available. Wilfred’s versatility also creates an abundance of zero proof cocktails, reimagined mocktails and other great tasting no and low drinks for those looking to cut out, as well as those looking to cut back. 

 

Wilfred’s retail price is £18 and is available to purchase at:

https://www.wilfredsdrinks.com/

 

Contact

Telephone: 07445 095 340

E-mail: chris@wilfredsdrinks.com

Website: www.wilfredsdrinks.com

Instagram: @wilfredsdrinks

 

Get ready to celebrate this winter at home in style, with these delicious cocktails at home recipes…

 


Written By: Hannah Ablett | Deputy Editor 

Facebook: @LadyWimbledon
Instagram: @EyesOfLadyWimbledon
Twitter: @EyesOfLadyW

 

 

(Disclaimer: This blog post is a paid promotion. All views and opinions are our own. If you would like our
readers to know about your business/service/event, please get in touch: lady@ladywimbledon.com)

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